Everybody who is running a business on Facebook is using Facebook ads. Are you guessing you should use them too? Running ad campaigns on Facebook is actually useful for a business. In fact, you are making a big mistake if you are not leveraging from it. Facebook is the place where your customers hang out. Half a billion of Facebook audience uses Facebook from their mobile devices. Having a Facebook page is not enough, if you really want to make the most out of this platform, you must use Facebook ads to reach your audience.
Have a look at the reasons why you should be using Facebook ads for your business:
It’s the most targeted form of advertising
The best thing about Facebook advertising is that it lets you reach your target audience. You can display ads to people on the basis of their age, behavior, interest and location.
You can look into the recent purchase behavior of your customers, do life event targeting, use the custom audience for building brand loyalty and much more. You are offered with powerful ad targeting options that you haven’t even heard of.
It is cheap
Another great thing about Facebook ads is that they are extremely cheap. You can reach to 1000 people by spending just $5. Spending money on TV commercials, radio ads or traditional media to reach your audience can cost you a significant amount of money.
The results are fast
Facebook advertising drives immediate results. You can reach to thousands of people in a day. It can bring you traffic as well as conversions in a matter of days, if you follow the right strategy.
It is measurable
The results of a Facebook advertising campaign are measurable. You can see the number of impressions, clicks and conversions on your …Read more